At Summum Hotel Group, we boost the value of each asset with solid, flexible, and specialized management.

SPAIN'S NUMBER 1 MULTI-BRAND HOTEL OPERATOR

A growing hotel operator

5

Hotel Brands

45

Hotels

+5.200

Rooms

+2.700

Professionals

Hotel expertise, strategic vision and growth capabilities

Who We Are

Summum Hotel Group is a multi-brand hotel operator specialising in the management and development of assets across a wide range of segments, from resorts and urban hotels to luxury boutique hotels, premium rural properties, spa hotels and beach clubs.

Our model combines operational expertise, commercial strategy, revenue management, technology and sustainability to optimise the performance of each hotel, preserve its identity and generate long-term value.

Five brands with distinct positioning

Our brands

Presence in strategic destinations

Hotels in destinations with strong tourism and business potential

Description

Description

Our portfolio

Subtitle

  • 15
    BQ Hoteles
    BQ Hoteles

    Vaction hotels

  • 11
    R2 Hotels
    R2 Hotels

    Hoteles, apartments & resorts

  • 9
    Belle Hotels
    Belle Hotels

    Unique hotels

  • 4
    1881 Hotels
    1881 Hotels

    Urban, wellness and golf hotels

  • 5
    Melia Hotels
    Melia Hotels

    Luxury and boutique hotels

  • 1
    Independent hotels
    Independent hotels

    International city hotel in Colombia

BQ HotelesR2 HotelsBelle Hotels1881 HotelsMelia HotelsIndependent hotels

OUR MANAGEMENT MODEL

Capabilities that enhance the value of every asset

Revenue management and distribution

We manage pricing, demand and distribution channels to maximise occupancy, ADR and revenue at each hotel.

E-commerce and marketing

We strengthen positioning, visibility and direct sales through digital strategies tailored to each asset.

Commercial strategy

We develop new markets, segments and business opportunities through a strong commercial network.

Hotel operations

We optimise processes, service standards and resources to improve operational efficiency and the guest experience.

Talent and team development

We attract, train and support our teams to ensure strong management and consistent service delivery.

Administration, finance and procurement

We enhance financial control, cost efficiency and purchasing power through centralised management.

Technology and data intelligence

We integrate technology and data to streamline management, support faster decision-making and improve performance.

Our team

A multidisciplinary team of professionals specialising in every area of hotel management. We work in close coordination to enhance the performance of each asset, support the Group’s growth and ensure excellence across every project.

Committed to a responsible future

We are moving towards more efficient, responsible and environmentally conscious hotel management, integrating sustainability into every project and into the way we operate.

Do you have a hotel project?

We work with owners, investors and partners to develop, manage and optimise hotel assets through a flexible, professional and results-driven approach.